the importance of trust in optimising corporate perfomance

Francis Fukyama was it I think that wrote a solid tome on trust and why it is important and I was just looking and experiencing it in my life and my work and seeing all that more we could do and must do and will do – and all if we just had a bot more trust and all that.
It is funny to think to that extent – trust could make companies buy/procure better, creationg of trust could probably help sales organisations sell better- whatever way yoy look at it – abot more of trust and we could probably cover more ground. Whether it be the Israel &  Palestine – Hamas and all that – or even of it was pulling of the multi billion dollar  business deal.
Trust however is not as easy as it used to be and people have not enough of it and there is not a lot of it going around either and there are problems all around when you say the trust thing or try invoking it. People do not easily trust or are trusted and all things seem to indicate that people are getting rather cynical – they trust even less than they used to! I haven’t numerical data or a study to cite off hand – but I know the feeling, you could say it was an empirical study!
 But a bit of trust can make things better and studies and I can cite here – have shown that a little bt of trust can take things far and both players (if there were say 2 people playing a game with trust being a key currency / derivative / requirement) could earn/take back in rewards much more if they trust than if they do not!
The roots of game theory and John Nash’s psychoses was probably trust and the loss of it and the mathematics to attempt to rationalise its loss?!! But we do not rust yet easily and never have and probably will keep doing lesser of it all around!

About Soumya
A technology enthusiast, forever enamored by all that it hath wrought and of course here is an attempt at making sense of it all and perhaps simplifying it!

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